Google Free KEYWORD Tool - Optimizing Videos With The Right KEYWORDs

When I am picking keywords for YouTube videos, I first go to the Google free keyword tool. I get my really broad phrases, then I'm going over to YouTube, I drop those phrases into YouTube. I'll look at some of the top videos that are getting the most perspectives.

Then I may go and take a look at the understanding tool and come and look, under YouTube search, for something to do with viral video. 'How to sell', no, that's doubtless not going to work, 'marketing' too general, 'viral marketing', I believe that could be little too competitive of a phrase. All of the videos had a high number of perspectives, so I am likely going to avoid that one, 'how to sell soap', we would skip that one. So I will come back.

Then I just go through and do that to 1 or 2 videos in this search. Then what I would do is, another one was, 'video marketing,' so I might go to 'video marketing' and do a similar kind of thing. So 'video marketing' we have got 72,000 perspectives here, keep scrolling down. We'll come down we'll look at the understanding tool.

They’ve disabled the insight tool. Most people don’t know you can disable the insight tool, so they’ve disabled it so you don’t get the stats. But clearly they’re a more educated, savvy SEO YouTuber, so they’ve disabled it. The rest had quite low views.

We'll just go into the understanding tool and we'll scroll down here. Ok, these are some YouTube searches. He's getting rather a lot of traffic for that keyword and plenty of traffic for that keyword. 'How to get a little more views on YouTube' and 'how to get more views on YouTube.' I believe both of those might be killer keywords to go after. Almost all of the people you're going to be going after to take their keywords are not going to be doing any of this SEO. You find out what keywords are driving them more web traffic, you do a touch of SEO to them, you knock them off and you start to take their traffic. If you need additional info on this, you can check out our SEO Method 2.0 review.

Right now it is a tiny bit of an exploratory phase for me. I'm just noseying around YouTube and attempting to find a series of keywords. Another place you can look is under the tags. The tags I find are way more helpful when it's done by someone that knows. I reckon if you look at 95% of the other videos out there, the tags are not that helpful because you'll see they're just random things. They're not really thought through from the viewpoint of SEO techniques. But tags can be good if the individual knows what it is that they are doing.

So there are some tags there and some keywords there researched through Google free keyword tool. Now we also need to be thinking in the back of our mind about that avatar and thinking about what can we do. What’s going to be the right bait to hook them. It also needs to be related to the video. There’s nothing worse than searching something and then clicking on the first video that comes up and then finding it’s completely unrelated, you might watch a few seconds. That's why in web video production Melbourne, we try our best to produce videos with excellent content and ranked with the right keywords.

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